Well already said it when that stadium is built we need to be experimenting with ideas and when OLOL stadium is finished better be on point for the first game and be able to handle 30k a game !!
Well already said it when that stadium is built we need to be experimenting with ideas and when OLOL stadium is finished better be on point for the first game and be able to handle 30k a game !!
The two new positions with the new ticket management deal will cater mainly to community outreach with season ticket drives and game promotions. We were one of the only FBS programs in the area that did not have its own ticket outreach program. It’ll be interesting to see the efforts being made when the Paciolan deal does into effect in February.
Community outreach and ticket drives was never our forte.
Problem is UL to me is looked at like a Lafayette thing and not an Acadiana thing. We have to do better when it comes to ticket promotions and community outreach!
Going with not just being critical. We have to spend a certain percentage on marketing. A company will spend 5% even 10% on marketing.
If our athletic budget is 20 million dollars a million needs to go to marketing our athletics.
We need to start putting billboards and hitting all the high school games in the area.
It would take some organizations but we need find a group of people that are sports fans. Start by hitting all high school sporting events in the high schools to try to get people to come out and support UL athletics .
Look at the comments on pretty much any stadium reno/demo post on social media. The current buzz around the stadium project, I would say is pretty negative..
"Expansion!? They can't even fill the current stadium!"
"Waste of taxpayer and students' money!"
"Can't pay for good teachers but we can spend millions on a vanity project"
"Students shouldn't be forced to pay higher tuition to support athletics they don't care about"
If people aren't complaining about it being too expensive, then they are spouting off completely false information like the above.. and people see these comments and take them as fact. Why? Because nobody ever corrects them. The university sticks its head up and makes an announcement, then disappears into the ether, leaving a void to be filled with whatever nonsense the internet comes up with.
To further the restaurant analogy from earlier, I would say that UL football is comparable to something like Pete's. They still have enough loyal customers to keep the lights on, but that group is getting smaller every year. The food is not great, the prices are high, the atmosphere is bland compared to what it used to be. Then they keep renovating that restaurant, and reopening the same declining product in a new and improved building, when what the people really want is the old Pete's -- the dirty, dingy, poorly lit, "yeah it's a bar but there's arcade games for kids" Pete's that was a part of Lafayette culture.
The admin is trying to turn UL football gameday into Social/Chimes/Ruffinos, when what the public really wants is old Petes/Old Tyme/Judice Inn.
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