The sections on marketing, branding, advertising, game day management and media production/distribution were an absolutely blistering indictment of the way we do things here. I will be very interested in what changes are made in those areas.
My favorite: "You need to execute this plan and not put it on a shelf."
$125.00 each semester X 18,000 students x 2 = 4.5 million annually.
But could we get it blessed today?
What an interesting pseudonym for Steve Hale to submit a report under.
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