Microsoft Expands Surface Pro 3 Marketing Campaign with Web Ads
With Microsoft’s Surface Pro now available, the Redmond software giant has increased their marketing campaign. In addition to airing ads during the World Cup, the company is also running a series of web banners across various websites.   The first banner contains the familiar tagline “The tablet that can replace your laptop,” and they second takes a subtle dig at the MacBook Air_with the text “Lighter than air.” I’ll admit I rarely see banner ads_these days_due to having tracking protection lists enabled in IE, but comment below if you have seen these banner ads anywhere._Do you think banner ads are a good use of Microsoft’s marketing resources? Source: Neowinhttp://feeds.feedburner.com/~r/msftnws/~4/3kGMWhAE7AE
