So we want to keep HUD, outbid other mid major conferences but we don't want to raise ticket prices that would accomplish this? Our ticket prices rival what a high school charges and we are trying to compete with on arch larger scale. It seems there are always people who want everything without having to pay for it.
The big boys win National Championships and charge you $50-100/ticket, plus handling fees, athletic foundation fees, etc.... And we can't come up with an extra $10/ticket?