Book Wayne Toups for a halftime performance and have a $5 crawfish boil before the game. Presenting a ticket to the game (available at the ticket offices, either free or $1, depending on what you decide) and $5 gets you a bracelet good for all YOU can eat, and you can have several locations set up outside the stadium to handle the problem of overcrowding at one place. Get as many famous former Cajuns - especially football, but any sport, really - to do an autograph session on the field for 45 minutes after the game. If you can get a couple former UL quarterbacks there (say, Babb and Desormeaux), they could quarterback a free 12-and-under two hand touch football game after the autograph session.
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