Amazon has launched Simple Email Service (SES), a new component of its Amazon Web Services (AWS) platform designed to help businesses send bulk e-mails. No, not spam. They aren't too keen on the "S" word over at Amazon and, in fact, many safeguards are in place to prevent abuse.
There are already a lot of bulk e-mailing services, of course, and anybody can download software that turns an old PC into a bulk mailing machine. However, SES focuses on deliverability--essentially, a measure of quality defined by how many of your messages actually get through without smashing against brick walls put up by ISPs or recipients.

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