Some things, you have to imagine, don't need massive advertising campaigns. Milk, for instance. But then there you are, staring at life-size posters of all your favorite celebrities with those weird-looking milk mustaches. Up next: carrots! As reported by the AP, some 50 carrot growers from around the country recently joined forces to boost baby carrot sales, which set the bagged-vegetable world on fire in the '90s but have fizzled of late. The result? A $25 million campaign created by advertising agency Crispin Porter + Bogusky that focuses on the untapped hipness of the baby carrot.


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