Bro, relax. Do you know how humor works? If your takeaway is that they are calling us dumb, you've missed the point. It's a humorous way to say we are in the conversation without taking ourselves too serious. There are over a hundred teams in the country that would kill to be in our position. Hundreds that would love to have their school logo flashing all over national news for weeks. I don't care if it's 1%. I hope we are in this conversation EVERY year.
I like it. It draws attention to the fact that we are good enough to be considered for the CFP, which in and of itself is a great accomplishment; while acknowledging that the odds of us getting in are about slim to none. It is actually pretty good marketing. It informs the ignorant while defusing the haters.
The only thing they could have done better was put TSAB at 0% behind UL.
The school has responded with their own billboard
We need to put billboards in Opelousas, Abbeville, Crowley, New Ibera etc.
This is what you get when you pay people with the drive of a sloth to handle your marketing.
Pump the brakes. Geeeez.
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