No....doesn't work that way
A meter attached to each television records the channel being watched and sends the data to a computer center. Buttons on the meter record which person in each household is watching a program.
What they measure
Nielsen ratings measure the percentage of a specific population that watched or listened to a piece of content or ad. This includes live broadcasts, streaming, and on-demand content.
Who uses them
Broadcasters and advertisers use Nielsen ratings to understand how their content is performing. For example, networks use ratings to set advertising rates and decide which programs to continue or cancel.
https://www.nielsen.com/solutions/au...ntent-ratings/
For espn plus?
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