Strategic Plan: Louisiana Athletics

[Scott Malkinson]

I doubt this fanbase will ever embrace NIL. The admin doesn't even , so you can take that goal out.

The school doesn't even care about it. The parade had zero marketing. Maggard didn't even ask about it until 10 hours before they rode.

[CajunT]

Laudable, but less than ambitious with regard to RCAF growth, and completely ignores student and general fan engagement. No mention of making our venues exciting and fun places to be on game days. Talks a bit about "stakeholders" but does not define them. The number of "stakeholders" is trending downward as non-gameday events become more and more exclusively reserved for the top tier of investors.

All that said, it is better than no plan at all.

It's an outline but gives very little mechanics on how those goals will be achieved. Much like a business plan, these goals will be adjusted during the time period given. They should do a few RCAF meetings for all giving levels and explain some of the mechanics on how they will grow RCAF to the stated goal and other areas of concern.

[60swerethebest]

Strategic plans don’t usually go into how. Just broad goals. And yes they can be adjusted. But if that is done often over a 5 year period, bad plan.

[RedTails]

Hopefully there are internal operational plans associated with each strategic priority, which should be updated yearly due to the extremely volatile environment of college athletics.

But kudos for releasing this.

[Duckster]

Just an observation, the photos used in the brochure leans feminine. This should be a full throated emphasis on football, men's basketball, softball, and baseball. Sports with stronger passionate followings. The remainder of the sports don't draw large numbers of fans or just chances are will not due to the nature of the sport. Women's basketball certainly could be more of a spectator sport here but right now its not. So much of this brochure's emphasis on women sports photos with small followings, instead of football, which drives the bus and is in the midst of new stadium build, doesn't make a lick of sense to recruit more RCAF donors. FOOTBALL!!!

[Cajunsmike]

Strategic plans don’t usually go into how. Just broad goals. And yes they can be adjusted. But if that is done often over a 5 year period, bad plan.

In my professional career, we annually generated a 5 year strategic plan and a 1 year tactical plan. The tactical plan had more specifics on how to reach short term goals of the strategic plan. Look backs at how things were progressing were performed regularly as well.

[Cajunsmike]

Though it may fall under fan engagement, the word students never appears.

Fulfillment of the Alden plan would have been nice to see.

I’d love to see all this happen and not end up on the shelf next to the aforementioned Alden plan.

Specifically addressing student support is also something I would recommend if feedback on the plan is requested.

[Ragin9221]

Do i need to bring out the 10 page Fan Engagement paper i wrote. My plan is very simple to implement!!

[Turbine]

Objectives:

1) Increase the number of active RCA members to 5,000 by the end of FY28

The clock is ticking.

$100 memberships and or automatic one or two year memberships for new graduates may be a way to 5000.

However in the strategic plans that Louisiana.edu and alumni.Louisiana put out there was zero mention of the glue and magnetism athletics provides during and after college.

The three strategic plans need areas of convergence instead of each being completely independant.

Would also like to see a University of Louisiana' student fan club for all of the athletics teams on campus including football, baseball, softball, men’s and women’s basketball, track & field, volleyball and soccer.

An official registration process for football that covers the rest is the way to go.

Call it CLASS

Cajuns Louisiana Athletic Student Supporters.

Give out some annual swag.

"Join CLASS before you go to class."

[Ragin9221]

The clock is ticking.

$100 memberships and or automatic one or two year memberships for new graduates may be a way to 5000.

However in the strategic plans that Louisiana.edu and alumni.Louisiana put out there was zero mention of the glue and magnetism athletics provides during and after college.

The three strategic plans need areas of convergence instead of each being completely independant.

Would also like to see a University of Louisiana' student fan club for all of the athletics teams on campus including football, baseball, softball, men’s and women’s basketball, track & field, volleyball and soccer.

An official registration process for football that covers the rest is the way to go.

Call it CLASS

Cajuns Louisiana Athletic Student Supporters.

Give out some annual swag.

"Join CLASS before you go to class."

We need Booster Clubs! I would create two one for students and one for RCAF members. One that focuses on implementation of Fan Engagement. For example promoting, and implementation. Aka: Help set up events for football games etc. tents, chairs, canopies before and after games. Also these booster clubs would help throughout ideas for engaging fans.

[CajunVic]

The clock is ticking.

$100 memberships and or automatic one or two year memberships for new graduates may be a way to 5000.

However in the strategic plans that Louisiana.edu and alumni.Louisiana put out there was zero mention of the glue and magnetism athletics provides during and after college.

The three strategic plans need areas of convergence instead of each being completely independant.

Would also like to see a University of Louisiana' student fan club for all of the athletics teams on campus including football, baseball, softball, men’s and women’s basketball, track & field, volleyball and soccer.

An official registration process for football that covers the rest is the way to go.

Call it CLASS

Cajuns Louisiana Athletic Student Supporters.

Give out some annual swag.

"Join CLASS before you go to class."

Turbine’s Ten

[Swamp]

I got this one covered.

Cajuns script.

Done.