The normal tailgate spots need to be first come first serve and free until they are full every Saturday (with some areas closest to stadium being premium/paid)
Look at the videos of TX St, App State, Marshall that have been shown recently..
Light shows, music people recognize and sing along to, no goofy ass PA..
Nobody posting "had a great time at Texas St game! The seat backs were full sized!"
Maggard sounds like he's listing things that will allow him to justify current prices (and probably future increases) by calling them "premium" experiences