It’s time to brand a classic clean L

[Turbine]

I designed this 17 years ago.

[CajunVic]

. . . well darn . . . you got the L and the colors right . . .

[Swamp]

Here is an effort

We're getting very close! The State above.

[Turbine]

Some more efforts from 17 years ago.

[CajunVic]

. . . creativity before it’s time . . . amazing . . .

[Ragin9221]

Some more efforts from 17 years ago.

I think I might have an idea. I think most people prefer UL over just the L, and the only reason because it would make it look more official, university has used it before, people are more accustomed , and also the LSU Rule?

So I might be splitting hairs, if we were going to use a Interlocking UL. Wouldn’t it be rule compliant if the L has a border? Which would be technically 2 L’s right. So let’s do that ? Like this

[CajunJack55]

This is even nicer

Flip it and make it white with the red (vermilion) back drop and get rid of the fleur de lis and this could look pretty bad ass as a alternate helmet with the white facemask...

[HoustonCajun]

Flip it and make it white with the red (vermilion) back drop and get rid of the fleur de lis and this could look pretty bad ass as a alternate helmet with the white facemask...

I will repeat my earlier post as I still think this design is the best one. I am not convinced that the FDL alone is a recognized symbol for the university and that Ragin Cajuns alone is associated with UL. Until that is achieved, we still need to combine the FDL, Ragin Cajuns and Louisiana. This logo achieves that.

Here is a logo I designed a few years ago and had made into a car sticker.

I don't know how to separate the letters. But, take the U out of it and the L with FDL where the university is located with the state looks really good. Including Ragin Cajuns with it incorporates all of our branding initiatives.

[HoustonCajun]

I will repeat my earlier post as I still think this design is the best one. I am not convinced that the FDL alone is a recognized symbol for the university and that Ragin Cajuns alone is associated with UL. Until that is achieved, we still need to combine the FDL, Ragin Cajuns and Louisiana. This logo achieves that.

Here is a logo I designed a few years ago and had made into a car sticker.

I don't know how to separate the letters. But, take the U out of it and the L with FDL where the university is located with the state looks really good. Including Ragin Cajuns with it incorporates all of our branding initiatives.

While we are on the subject of university branding, I wrote to Dr. S back in May with the following recommendation.

I am writing with a suggestion regarding the university logo. There is still no clear identity for UL. Athletically, we refer to ourselves as LOUISIANA. Academically we refer to ourselves as UL Lafayette. Yet, our website is Louisiana.edu Why the discrepancy?

The name law requires use of “at Lafayette” when using University of Louisiana, but says nothing about using LOUISIANA without “University of”. Presumably, that is why we use LOUISIANA athletically. But, our academic logo says University of Louisiana Lafayette. Any wonder we are still called Louisiana Lafayette? Why can we use LOUISIANA athletically but not academically? If it doesn’t violate the law in one area, why does it in another?

I note the logo used for eNews. It is displayed below and is very close to what I am recommending to you today.

My recommendation is that we use a logo similar to Texas (see below) academically. It brings consistency in university reference while emphasizing LOUISIANA, but displays the legal name of the university, just as the eNews logo does. And matches the athletic logo.

I am displaying current and recommended logos that are illustrative of my comments and recommendation.

I would appreciate your consideration of this change and a response in that regard.

[JMV JustMyView]

While we are on the subject of university branding, I wrote to Dr. S back in May with the following recommendation.

I am writing with a suggestion regarding the university logo. There is still no clear identity for UL. Athletically, we refer to ourselves as LOUISIANA. Academically we refer to ourselves as UL Lafayette. Yet, our website is Louisiana.edu Why the discrepancy?

The name law requires use of “at Lafayette” when using University of Louisiana, but says nothing about using LOUISIANA without “University of”. Presumably, that is why we use LOUISIANA athletically. But, our academic logo says University of Louisiana Lafayette. Any wonder we are still called Louisiana Lafayette? Why can we use LOUISIANA athletically but not academically? If it doesn’t violate the law in one area, why does it in another?

I note the logo used for eNews. It is displayed below and is very close to what I am recommending to you today.

My recommendation is that we use a logo similar to Texas (see below) academically. It brings consistency in university reference while emphasizing LOUISIANA, but displays the legal name of the university, just as the eNews logo does. And matches the athletic logo.

I am displaying current and recommended logos that are illustrative of my comments and recommendation.

I would appreciate your consideration of this change and a response in that regard.

Did he reply back? If so, what did he say?

[CajunJack55]

While we are on the subject of university branding, I wrote to Dr. S back in May with the following recommendation.

I am writing with a suggestion regarding the university logo. There is still no clear identity for UL. Athletically, we refer to ourselves as LOUISIANA. Academically we refer to ourselves as UL Lafayette. Yet, our website is Louisiana.edu Why the discrepancy?

The name law requires use of “at Lafayette” when using University of Louisiana, but says nothing about using LOUISIANA without “University of”. Presumably, that is why we use LOUISIANA athletically. But, our academic logo says University of Louisiana Lafayette. Any wonder we are still called Louisiana Lafayette? Why can we use LOUISIANA athletically but not academically? If it doesn’t violate the law in one area, why does it in another?

I note the logo used for eNews. It is displayed below and is very close to what I am recommending to you today.

My recommendation is that we use a logo similar to Texas (see below) academically. It brings consistency in university reference while emphasizing LOUISIANA, but displays the legal name of the university, just as the eNews logo does. And matches the athletic logo.

I am displaying current and recommended logos that are illustrative of my comments and recommendation.

I would appreciate your consideration of this change and a response in that regard.

I really really like this idea

[HoustonCajun]

Did he reply back? If so, what did he say?

"Thanks for the info. I've passed it on to Communications and Marketing to discuss."

That was on May 23. I've heard nothing further from him.