Scott Prather

[R1Letterman]

Nielsen #'s from this fall for Scotts Show...Men 18+ 6a-10a, 200 average Quarter hour listeners...

UL Football, Sat 3-7p 600 Av Quarter Hour listeners...Men 18+

You're almost in the "who cares" zone with these numbers....

wow, thanks! how do they know the age?
also a question i have long wondered, if i have radios on in multiple rooms at same time does that still count as one listener or do all count? for ex. doing chores and keep going back and forth between rooms upstairs and downstairs but keep listening

[fanof71]

I am curious what the ratings for the other station is for the same time period. I found this

https://ratings.radio-online.com/content/arb253

But it gives only the total for the station, apparently, in all time slots. I suspect their 0.9 rating for last fall is a boost from LSU football. (The 0.9 rating is nothing to right home about either) I would like to see what their ratings are for LSU football games. I would suspect they are much better than for the Cajuns. If that's the case, then I would think that, from a business standpoint, the broadcast of Cajuns games just doesn't make sense. I tell some in my family that the game is on the radio and they tell me to keep them updated on the score because they don't like listening to any sports on the radio. Which begs the age old question _jf a tree falls in the forest does it make a noise if nobody is there to hear it.

I suspect that UL will go to streaming sooner rather than later because of two reasons 1 the ratings aren't there and 2 terrestrial radio is fading away. Every radio station has an app that you can listen to anywhere there is a cell, wifi or wired internet connection. No more week signals, weather problems or frequency issues. Terrestrial radio is going the way of land telephone lines, CD'S, DVD'S and paper newspapers.

I'll take a look, but remember, these numbers are all averages based on day and time, Saturday 3 -7 is an average of all sat. 3 to 7p during the sweeps period...TV, on the other hand, gives you a program average...which is easier to take in a deep numbers dive...

[R1Letterman]

. . . I would venture to guess that if you are streaming, it is on a device with video capability . . . why do radio . . . does $6 a month matter really that much . . . paper newspapers are still very important for the true boiled seafood experience . . . crawfish, crabs and shrimp . . . right Jeaux . . .

audio is better if you are doing other things, thought he said that. also “radio” broadcasters paint better pictures of the game and actually tell you what is happening, while “tv” broadcasters tend to spend too much talking about other things (i.e. when the next SEC big game is on) and you still have to watch to figure out what happened

[fanof71]

wow, thanks! how do they know the age?
also a question i have long wondered, if i have radios on in multiple rooms at same time does that still count as one listener or do all count? for ex. doing chores and keep going back and forth between rooms upstairs and downstairs but keep listening

I'm trying to keep this simple, give Nielsen a call with your question....

[R1Letterman]

I'm trying to keep this simple, give Nielsen a call with your question....

Thanks! (pre typed answer #14)

[ZoomZoom]

I am curious what the ratings for the other station is for the same time period. I found this

https://ratings.radio-online.com/content/arb253

But it gives only the total for the station, apparently, in all time slots. I suspect their 0.9 rating for last fall is a boost from LSU football. (The 0.9 rating is nothing to right home about either) I would like to see what their ratings are for LSU football games. I would suspect they are much better than for the Cajuns. If that's the case, then I would think that, from a business standpoint, the broadcast of Cajuns games just doesn't make sense. I tell some in my family that the game is on the radio and they tell me to keep them updated on the score because they don't like listening to any sports on the radio. Which begs the age old question _jf a tree falls in the forest does it make a noise if nobody is there to hear it.

I suspect that UL will go to streaming sooner rather than later because of two reasons 1 the ratings aren't there and 2 terrestrial radio is fading away. Every radio station has an app that you can listen to anywhere there is a cell, wifi or wired internet connection. No more week signals, weather problems or frequency issues. Terrestrial radio is going the way of land telephone lines, CD'S, DVD'S and paper newspapers.

When Learfield and 1420 part ways, 1420 will be a footnote much like 1330. And Pluto…we know it’s out there, it’s small, and nobody cares.

[CajunEXPRESS]

. . . I would venture to guess that if you are streaming, it is on a device with video capability . . . why do radio . . . does $6 a month matter really that much . . . paper newspapers are still very important for the true boiled seafood experience . . . crawfish, crabs and shrimp . . . right Jeaux . . .

I don’t know about Lafayette but I have zero problems to get newspapers for the crawfish boils. Plenty of free newsprint in NOLA market.

[CajunVic]

. . . Should have planned ahead . . .

[facelessjonmoon]

I'll be on with Scott one last time this Tuesday morning. It's gonna be tough when 9 am rolls around.

Damn. I missed it. Put radio stream on right at 9 only to hear Dan Patrick

[fanof71]

I am curious what the ratings for the other station is for the same time period. I found this

https://ratings.radio-online.com/content/arb253

But it gives only the total for the station, apparently, in all time slots. I suspect their 0.9 rating for last fall is a boost from LSU football. (The 0.9 rating is nothing to right home about either) I would like to see what their ratings are for LSU football games. I would suspect they are much better than for the Cajuns. If that's the case, then I would think that, from a business standpoint, the broadcast of Cajuns games just doesn't make sense. I tell some in my family that the game is on the radio and they tell me to keep them updated on the score because they don't like listening to any sports on the radio. Which begs the age old question _jf a tree falls in the forest does it make a noise if nobody is there to hear it.

I suspect that UL will go to streaming sooner rather than later because of two reasons 1 the ratings aren't there and 2 terrestrial radio is fading away. Every radio station has an app that you can listen to anywhere there is a cell, wifi or wired internet connection. No more week signals, weather problems or frequency issues. Terrestrial radio is going the way of land telephone lines, CD'S, DVD'S and paper newspapers.

I took a look, nothing much to report as far as LSU games or for that matter UL games on radio. I don't have access to those deep dive numbers. I did add a qualifier to my search, one LSU Football Radio and the other UL Football listener, nothing of note came up. Doesn't mean no one listens as much as it means I don't have the ability to do that deep of a dive...