I worked in Hattiesburg for about a year an half at the Fox affiliate there...he's correct, most people I encountered were either USM or MSU...some ole miss...however outside of USM MBB, the SEC fans didn't really look down at USM...
Fox didn't exist then, but did you know Mitch Williams?
reality is USM dumped tickets at $6 since they couldn't sell tickets, that is why it was a total trailer park trash crown in most of that crap ass stadium.
We could give free tickets away and still not pull a good crowd.