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Thread: Win The Event?

  1. #151

    Default Re: Win The Event?

    Quote Originally Posted by RedTails View Post
    Step one, simply build Disney World.
    Lafayette can’t even draw a decent tourist count. They don’t need Disney world but the standards here need to change. Our culture is too “I’ll get to it when I get to it”.

  2. #152

    Default Re: Win The Event?

    Quote Originally Posted by JMVCAJUNS View Post
    I promise you he isn't an admin. But he was one hell of a football player.
    Should’ve been clearer. Was just sending that message out to the admins viewing RP. Not saying Lannister is one. The people in charge need to be paying mind to the people who have left or are on the edge.

  3. Default Re: Win The Event?

    Quote Originally Posted by zeppelincajun View Post
    Should’ve been clearer. Was just sending that message out to the admins viewing RP. Not saying Lannister is one. The people in charge need to be paying mind to the people who have left or are on the edge.
    Gotcha.

  4. #154

    Default Re: Win The Event?

    Quote Originally Posted by KajunKrazy View Post
    You must love pop corn.
    For my 4 year old he is content and it let's me watch the games from my seat

  5. #155

    Default Re: Win The Event?

    I think it is time to re-think everything we do from a fan experience perspective. We have hit a wall. There are so many issues that you just need to rip everything up and start over.

    First, Maggard should start forming internal and external committees. Internal committees would be made up of anyone who works in the department. External committees will be made up on three pertinent demographics: (1) long-time fans, (2) new fans, and (3) students. These committees will be referred to as the “gameday committees”, and include:

    Promotion and marketing: how to get people excited about UL Athletics and to come to events.
    Tailgating: how to make it thrive like it used to.

    In-game experience: how to get people to the game and stay for the game.

    The internal committees need to take a look at what we are doing, and what we can do better on. The external committees need to discuss their experiences and make recommendations on how to make the events more fan-friendly. They should do this separately. Then they meet up. The phrase “we cant do that” cannot be stated unless there is a damn good reason that follows. The committees shouldn’t be focused on everything we did wrong in the past, but rather, focused on the future and how to make the gameday experience better.

    Once we have a plan in place for these four main gameday items, we can start focusing on age demographics. You need to talk to kids (5-12), teens (13-14), high schoolers (15-18), college-aged (19-26), young adults (27-35), middle-age adults (36-45), adults (46-59), and seniors (60 and up). The four gameday committees objective here will be to attract and retain the age groups

    The next focus should be on region. You start with Lafayette Parish, which has a population of 240,000. The parish has multiple cities. People in Carencro are different than the people in Youngsville. What do people want to see? What do they like? What don’t they like? Once you determine Lafayette Parish, you move on to the five surrounding parishes and do the same. These include Acadia (57,576), St. Landry (82,540), St. Martin (51,767), Iberia (69,929), and Vermilion (57,359). You get buy-in from the city councils and mayors.

    I think a lot of people get caught up in trying to do too much at one time. We have a very limited staff. It is a fact. You need to start with one thing (how to make gameday experience better), then move on to demographics and region. You need to perfect your product before you sell it. We have not perfected our product.

    The goal cannot be to fill up a football stadium. The goal should be to grow the fan base, one-by-one, through the athletic department’s six largest events in the fall. We don’t need surveys. Surveys give us averages. We aren’t going after the average person. We are going after a person. A fan base must be built one-by-one.


  6. #156

    Default Re: Win The Event?

    Quote Originally Posted by LouisianaB View Post
    I think it is time to re-think everything we do from a fan experience perspective. We have hit a wall. There are so many issues that you just need to rip everything up and start over.

    First, Maggard should start forming internal and external committees. Internal committees would be made up of anyone who works in the department. External committees will be made up on three pertinent demographics: (1) long-time fans, (2) new fans, and (3) students. These committees will be referred to as the “gameday committees”, and include:

    Promotion and marketing: how to get people excited about UL Athletics and to come to events.
    Tailgating: how to make it strive like it used to.
    In-game experience: how to get people to the game and stay for the game.

    The internal committees need to take a look at what we are doing, and what we can do better on. The external committees need to discuss their experiences and make recommendations on how to make the events more fan-friendly. They should do this separately. Then they meet up. The phrase “we cant do that” cannot be stated unless there is a damn good reason that follows. The committees shouldn’t be focused on everything we did wrong in the past, but rather, focused on the future and how to make the gameday experience better.

    Once we have a plan in place for these four main gameday items, we can start focusing on age demographics. You need to talk to kids (5-12), teens (13-14), high schoolers (15-18), college-aged (19-26), young adults (27-35), middle-age adults (36-45), adults (46-59), and seniors (60 and up). The four gameday committees objective here will be to attract and retain the age groups

    The next focus should be on region. You start with Lafayette Parish, which has a population of 240,000. The parish has multiple cities. People in Carencro are different than the people in Youngsville. What do people want to see? What do they like? What don’t they like? Once you determine Lafayette Parish, you move on to the five surrounding parishes and do the same. These include Acadia (57,576), St. Landry (82,540), St. Martin (51,767), Iberia (69,929), and Vermilion (57,359). You get buy-in from the city councils and mayors.

    I think a lot of people get caught up in trying to do too much at one time. We have a very limited staff. It is a fact. You need to start with one thing (how to make gameday experience better), then move on to demographics and region. You need to perfect your product before you sell it. We have not perfected our product.

    The goal cannot be to fill up a football stadium. The goal should be to grow the fan base, one-by-one, through the athletic department’s six largest events in the fall. We don’t need surveys. Surveys give us averages. We aren’t going after the average person. We are going after a person. A fan base must be built one-by-one.
    Great post!

  7. #157

    Default Re: Win The Event?

    Quote Originally Posted by LouisianaB View Post
    I think it is time to re-think everything we do from a fan experience perspective. We have hit a wall. There are so many issues that you just need to rip everything up and start over.

    First, Maggard should start forming internal and external committees. Internal committees would be made up of anyone who works in the department. External committees will be made up on three pertinent demographics: (1) long-time fans, (2) new fans, and (3) students. These committees will be referred to as the “gameday committees”, and include:

    Promotion and marketing: how to get people excited about UL Athletics and to come to events.
    Tailgating: how to make it strive like it used to.
    In-game experience: how to get people to the game and stay for the game.

    The internal committees need to take a look at what we are doing, and what we can do better on. The external committees need to discuss their experiences and make recommendations on how to make the events more fan-friendly. They should do this separately. Then they meet up. The phrase “we cant do that” cannot be stated unless there is a damn good reason that follows. The committees shouldn’t be focused on everything we did wrong in the past, but rather, focused on the future and how to make the gameday experience better.

    Once we have a plan in place for these four main gameday items, we can start focusing on age demographics. You need to talk to kids (5-12), teens (13-14), high schoolers (15-18), college-aged (19-26), young adults (27-35), middle-age adults (36-45), adults (46-59), and seniors (60 and up). The four gameday committees objective here will be to attract and retain the age groups

    The next focus should be on region. You start with Lafayette Parish, which has a population of 240,000. The parish has multiple cities. People in Carencro are different than the people in Youngsville. What do people want to see? What do they like? What don’t they like? Once you determine Lafayette Parish, you move on to the five surrounding parishes and do the same. These include Acadia (57,576), St. Landry (82,540), St. Martin (51,767), Iberia (69,929), and Vermilion (57,359). You get buy-in from the city councils and mayors.

    I think a lot of people get caught up in trying to do too much at one time. We have a very limited staff. It is a fact. You need to start with one thing (how to make gameday experience better), then move on to demographics and region. You need to perfect your product before you sell it. We have not perfected our product.

    The goal cannot be to fill up a football stadium. The goal should be to grow the fan base, one-by-one, through the athletic department’s six largest events in the fall. We don’t need surveys. Surveys give us averages. We aren’t going after the average person. We are going after a person. A fan base must be built one-by-one.
    All of This. Every single word.

    Great post.

  8. Default Re: Win The Event?

    Quote Originally Posted by LouisianaB View Post
    I think it is time to re-think everything we do from a fan experience perspective. We have hit a wall. There are so many issues that you just need to rip everything up and start over.

    First, Maggard should start forming internal and external committees. Internal committees would be made up of anyone who works in the department. External committees will be made up on three pertinent demographics: (1) long-time fans, (2) new fans, and (3) students. These committees will be referred to as the “gameday committees”, and include:

    Promotion and marketing: how to get people excited about UL Athletics and to come to events.
    Tailgating: how to make it strive like it used to.
    In-game experience: how to get people to the game and stay for the game.

    The internal committees need to take a look at what we are doing, and what we can do better on. The external committees need to discuss their experiences and make recommendations on how to make the events more fan-friendly. They should do this separately. Then they meet up. The phrase “we cant do that” cannot be stated unless there is a damn good reason that follows. The committees shouldn’t be focused on everything we did wrong in the past, but rather, focused on the future and how to make the gameday experience better.

    Once we have a plan in place for these four main gameday items, we can start focusing on age demographics. You need to talk to kids (5-12), teens (13-14), high schoolers (15-18), college-aged (19-26), young adults (27-35), middle-age adults (36-45), adults (46-59), and seniors (60 and up). The four gameday committees objective here will be to attract and retain the age groups

    The next focus should be on region. You start with Lafayette Parish, which has a population of 240,000. The parish has multiple cities. People in Carencro are different than the people in Youngsville. What do people want to see? What do they like? What don’t they like? Once you determine Lafayette Parish, you move on to the five surrounding parishes and do the same. These include Acadia (57,576), St. Landry (82,540), St. Martin (51,767), Iberia (69,929), and Vermilion (57,359). You get buy-in from the city councils and mayors.

    I think a lot of people get caught up in trying to do too much at one time. We have a very limited staff. It is a fact. You need to start with one thing (how to make gameday experience better), then move on to demographics and region. You need to perfect your product before you sell it. We have not perfected our product.

    The goal cannot be to fill up a football stadium. The goal should be to grow the fan base, one-by-one, through the athletic department’s six largest events in the fall. We don’t need surveys. Surveys give us averages. We aren’t going after the average person. We are going after a person. A fan base must be built one-by-one.
    Hey B, we agree again . . .

  9. #159

    Default Re: Win The Event?

    Quote Originally Posted by CajunVic View Post
    Hey B, we agree again . . .
    Happens more than you think, bud.

  10. #160

    Default Re: Win The Event?

    Quote Originally Posted by LouisianaB View Post
    I think it is time to re-think everything we do from a fan experience perspective. We have hit a wall. There are so many issues that you just need to rip everything up and start over.

    First, rip up the Sodexo contract

    Second, Maggard should start forming internal and external committees. Internal committees would be made up of anyone who works in the department. External committees will be made up on three pertinent demographics: (1) long-time fans, (2) new fans, and (3) students. These committees will be referred to as the “gameday committees”, and include:

    Promotion and marketing: how to get people excited about UL Athletics and to come to events.
    Tailgating: how to make it strive like it used to.
    In-game experience: how to get people to the game and stay for the game.

    The internal committees need to take a look at what we are doing, and what we can do better on. The external committees need to discuss their experiences and make recommendations on how to make the events more fan-friendly. They should do this separately. Then they meet up. The phrase “we cant do that” cannot be stated unless there is a damn good reason that follows. The committees shouldn’t be focused on everything we did wrong in the past, but rather, focused on the future and how to make the gameday experience better.

    Once we have a plan in place for these four main gameday items, we can start focusing on age demographics. You need to talk to kids (5-12), teens (13-14), high schoolers (15-18), college-aged (19-26), young adults (27-35), middle-age adults (36-45), adults (46-59), and seniors (60 and up). The four gameday committees objective here will be to attract and retain the age groups

    The next focus should be on region. You start with Lafayette Parish, which has a population of 240,000. The parish has multiple cities. People in Carencro are different than the people in Youngsville. What do people want to see? What do they like? What don’t they like? Once you determine Lafayette Parish, you move on to the five surrounding parishes and do the same. These include Acadia (57,576), St. Landry (82,540), St. Martin (51,767), Iberia (69,929), and Vermilion (57,359). You get buy-in from the city councils and mayors.

    I think a lot of people get caught up in trying to do too much at one time. We have a very limited staff. It is a fact. You need to start with one thing (how to make gameday experience better), then move on to demographics and region. You need to perfect your product before you sell it. We have not perfected our product.

    The goal cannot be to fill up a football stadium. The goal should be to grow the fan base, one-by-one, through the athletic department’s six largest events in the fall. We don’t need surveys. Surveys give us averages. We aren’t going after the average person. We are going after a person. A fan base must be built one-by-one.
    One edit, but otherwise 1000000% agree

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