In a continued effort to emphasize the importance of building one's personal brand through social media and to continue and provide Name, Image and Likeness (NIL) education and resources to every Ragin' Cajuns student-athlete, Louisiana Athletics has partnered with INFLCR Verified, the premier content & NIL business management software platform for college athletic programs.
The partnership gives the Ragin' Cajuns access to real-time content for the department's digital strategy team while also giving them the resources to manage NIL.
"With the addition of INFLCR Verified, we are continuing to take positive steps forward in providing a top-level student-athlete experience when it comes to NIL," Vice President for Intercollegiate Athletics Dr. Bryan Maggard said. "This program will further allow our student-athletes to build their personal brand and help them achieve new NIL opportunities."
With the new program, Louisiana student-athletes, coaches, staff will have access to photos, videos and graphics produced by the Ragin' Cajuns' digital strategy team and delivered through the INFLCR software and mobile app, to share on their personal social-media channels.
Ragin' Cajuns student-athletes will then have access to the app's metrics portal, which will give them personalized reporting to track their social media follower growth and social media engagement metrics.
"There are exciting things on the horizon for NIL at Louisiana," said Jim Cavale, INFLCR Founder. "INFLCR Verified provides Ragin' Cajuns student-athletes with a full circle NIL solution platform where they can grow a brand, find opportunities, get paid and report activity all in the same app."
In addition to content delivery, INFLCR Verified provides further NIL education while also incorporating compliance components to help monitor and communicate NIL deals with department compliance staff.