If they are upgrading the Stadium Club and lowering prices, it seems they are not selling the amount of Stadium Club passes they originally expected.
If the RCAF wanted to maximize profit, they could also try to sell smaller packages for the Stadium Club. For example:
We have 32 home games. If the cost for Stadium Club is $375, that is $11.72 per game.
We have 15 games on Saturdays & Sundays. The RCAF could sell Stadium Club packages of "only the Saturday and Sunday games" for $200. That would come out to $13.33 per game, so they would actually make more money per person walking through the door.
Heck, they could even allow people to pay $15-$20 at the door to get inside.
...but then again, maybe they are not trying to maximize profits and would rather keep it more of an exclusive club by not mixing the big ballers with the common folk.
Just a few random thoughts to kill time while waiting for the season to start.
GEAUX CAJUNS!