That's a great Google search. However, there are several flaws in your theory. First, you are only looking at Lafayette city proper. You aren't looking into the surrounding areas. Second and perhaps your biggest flaw lies with a lumping of ALL households in the city. Not all demographics are the same. The person who will be looking to go to UL sports is not the person who's family's combined income is $50,000. You look at other sectors and the AHI is double or triple that number. For example, in Youngsville the Median Household Income is nearly $100,000. Why? These are younger families who's members have higher paying jobs than some of the other groups you are lumping together in Upper Lafayette for instance.
These are the people that are recent alums and have disposable income that are our targets. So, outside of getting into an economics debate, I completely understand that our economy is "down" from several years ago. However, you have failed to answer my question about the 80's. That time was a true bust time and it wasn't one or two years, it was a decade. However, our basketball attendance in 86 was almost double what it is now even with a smaller population, fleeting home prices, increasing interest rates etc.. How do you explain that?