There are technical skills in coaching football... kind of like Ricky Bustle had with blocking kicks. You can coach certain exceptional skills to a player or group of players. You cannot teach a player or group of players how to win the "turnover battle". And winning the turnover battle at the expense of losing the scoring war... is teaching how to politely lose.
Hud has lost the mojo of "Don't let go of the rope.". He has replaced it with "Don't bring the rope to the game or they'll take it away from us".