Like I've said before, maybe we should change the name of the city to Fk LSU, LaTech, ULM, Baton Rouge, and ESPN and see how important hyphens and city tags really are.
I can't comprehend why this is so important to LaTech, ULM, and especially LSU. I also can't understand why ESPN is so concerned with national audience confusion with UL and ULM when the obvious confusion, proven by their own repeated screw-ups, is with Lafayette College.
We are going to fight this until it's done. The group with something to fight for always wins. Our athletic program deserves to be marketed as it sees fit, on merit as much as principle. It may be the next generation that gets this done but it will happen. Even if it requires self-funding and telling the state and it's sorry-azz bell-cow university to go to hell.