2016: Alden Report Released by University of Louisiana Athletics

[HoustonCajun]

On page 60 of the PDF, the consultant listed 20 "strategic recommendations" related to a variety of issues ranging from staffing to ticket sales to developing a 5-year deferred maintenance program.

And, yes, Branding.

However, starting on page 35, there is a series of "recommendations" (on Branding) listed thru what appears to appears to have (maybe) been part of a power point. With no "strategic" attached to them.

The problem is, how do you reconcile the "strategic recommendations" with the "recommendations?

Which is why I don't think this is a strategic, implementation document. It's primary purpose, as listed in the executive summary, is as an analysis. And the recommendations (whether they or strategic or not), are just that....recommendations.

Don't take this to mean I'm trashing the document. I'm not. I think its absolutely valid. I think the "strategic recommendations" on page 60 can easily by formatted into a strategic, implementation tool outlining how each of these "strategic recommendations" is now a goal or objective (or part of a broader goal/objective) with accompanying actions to accomplish that goal.

This is just my two cents. I don't know where Louisiana is with this. If you look at the timeline for the "strategic recommendations" everything thru #14 should have been accomplished. Shucks, 8 of them were immediate.

Turbine pointed out in another thread you have to know where you've been to know where you need to go. I think the Report tells us where we've been and where we're at, and maybe even where we need to go.

I just don't think it tells us how to get there.

Perhaps therein lies the problem. We do have a roadmap to help us get to where we want to be, i.e minimally an AAC invite, with an immediate timeline of completion given the conference realignment scenairios quickly approaching. Problem - an AD who doesn't know how/want to get these done (as they were not his ideas) AND/OR a President who doesn't want to spend the money to implement them. Either way, we are furked.

[Cajun Monkee]

And I'll throw this one out there.

SR 14 suggests reorganizing fundraising/development in ICA under the umbrella of the Senior Associate AD for Development.

Although I think this would be part of SR 1, I think it would run contrary to the purpose of the RCAF.

*I'm tired of typing "strategic recommendation" hence "SR"

[Just1More]

I think the Report tells us where we've been and where we're at, and maybe even where we need to go.

I just don't think it tells us how to get there.

It's like guacamole... sometimes you got to pay extra for it.

[Cajun Monkee]

It's like guacamole... sometimes you got to pay extra for it.

Yuhhhh.

I mean, how do you do this? And according to the timeline, immediately?

SR 2
"Create a competitive marketplace for expanded UL programming and set the stage for bringing in a multimedia agency to maximize revenues and resources
a. RFP for Multimedia Rights by selecting a multimedia
agency to collaborate on media agreements and
sponsorships."

*Again, I'm not taking shots at the Report.

[Just1More]

Yuhhhh.

I mean, how do you do this? And according to the timeline, immediately?

SR 2
"Create a competitive marketplace for expanded UL programming and set the stage for bringing in a multimedia agency to maximize revenues and resources
a. RFP for Multimedia Rights by selecting a multimedia
agency to collaborate on media agreements and
sponsorships."

*Again, I'm not taking shots at the Report.

Because... I'll say "Where's the guacamole?"... and they'll say "You gotta pay extra.".

We paid for an audit. It is not often you pay for an audit... and then the auditor says, "Hey buddy... I know it looks bad... but do you want me to tell you how you can fix this dump of a business you don't know how to run?".

[cajun4life]

Yuhhhh.

I mean, how do you do this? And according to the timeline, immediately?

SR 2
"Create a competitive marketplace for expanded UL programming and set the stage for bringing in a multimedia agency to maximize revenues and resources
a. RFP for Multimedia Rights by selecting a multimedia
agency to collaborate on media agreements and
sponsorships."

*Again, I'm not taking shots at the Report.

You purchase that latest and greatest 4K HD camera's and production trucks and produce it internally like so many other universities do. Total cost would be between $3-4 million for the equipment.

Which is a drop in the bucket considering you are selling the content and gaining tremendous exposure.

[fanof71]

Yuhhhh.

I mean, how do you do this? And according to the timeline, immediately?

SR 2
"Create a competitive marketplace for expanded UL programming and set the stage for bringing in a multimedia agency to maximize revenues and resources
a. RFP for Multimedia Rights by selecting a multimedia
agency to collaborate on media agreements and
sponsorships."

*Again, I'm not taking shots at the Report.

IMG, its what they do....

[DieHard1280]

IMG, its what they do....

But staying in the Sunbelt, where we can comfortably meet all our goals, is free...

Does IMG have a free 30-day trial plan?


Geaux Cajuns!

[CajunT]

This timeline doesn't make sense.

In the executive summary (paragraph 3), the report says Alden met, in August 2015, with Savoie, Jerry Luke Leblanc, Tom Pears, and Ryan Conwell as well as Farmer, members of both the RCAF and the community in general.

He was not told or consulted about Alden coming to campus in August until after the meeting was scheduled. He adamantly told people that in the press box at the Louisiana Tech game in early September. He had nothing to do with the decision to hire Alden as a consultant, Dr. Savoie commissioned Jerry Luke Leblanc to make the contract and find the funds once legal department reviewed the contract.

[ZoomZoom]

He was not told or consulted about Alden coming to campus in August until after the meeting was scheduled. He adamantly told people that in the press box at the Louisiana Tech game in early September. He had nothing to do with the decision to hire Alden as a consultant, Dr. Savoie commissioned Jerry Luke Leblanc to make the contract and find the funds once legal department reviewed the contract.

In a strange way, I get it. If this is truly about becoming less dependent on state funds and not introducing student fees.

Much like the Tigue, it took time to get the funds and legal blessing. As it does to induce change in leadership, be it behavior or resignation. Seems, accepting the premise T's post is spot on, our president and AD might not be seeing things eye to eye. And we know who will win at the end of the day, but how much damage can be done in the interim?