“My name is Simon Wheatcroft, I’m an ultramarathon runner, father, and Glass Explorer,” explained the 30-something man on stage at Wired’s annual London conference. Anyone who’s ever taken_on the momentous challenge_of running a marathon will know that the 26.2 miles of exertion on race-day is only a small part of the achievement. The months of (blood), sweat and tears that go into training for the occasion is where the real hard work lies. Now, imagine the final distance you’re training for isn’t 26.2 miles. Imagine it’s 100 miles or more. And imagine having to pound the pavements on your own,...

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