Coordinating product placement with advertising in the same television program can reduce audience loss over commercial breaks by 10 percent, according to a new study.
..
.
Product placement can curb TV commercial audience loss by more than 10 percent
Coordinating product placement with advertising in the same television program can reduce audience loss over commercial breaks by 10 percent, according to a new study.
There are currently 1 users browsing this thread. (0 members and 1 guests)
Posting Permissions
Quote