Barry Feldman_is a_content_marketing consultant, copywriter, social media advisor and more. This post has been adapted from an original version_on_his blog,_Feldman Creative. I had a hard time with this sentence. It’s called the lead—the first sentence or first paragraph—and it drives writers batty. You too, right? Well, help has arrived. I learned how to write leads (and most of what I know about writing) from doing what the pros do—following the leaders. You’re about to get the same lesson. I’ve collected tips for writing a lead from some of the best bloggers in the business. It’s hard to get started The...
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