You Could Hit the Retail Holiday Jackpot by Targeting Grandparents
As your small retail store prepares for the holiday shopping season, don’t forget about an often overlooked, but highly profitable, segment of shoppers: Grandparents. Polling company CivicScience analyzed data from nearly 185,000 grandparents who responded to its surveys in the past year. Below is_what they found and how it can shape your holiday marketing. Why ...
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