This post is part of a new series titled_“Business Social,”_and is_brought to you by Hootsuite.

Social media has become a cornerstone of consumer life. The Pew Center points out that as of January 2014, 74 percent of American adults use social networking sites. The trend makes sense, as platforms like Facebook, Twitter, Instagram and Pinterest make it extremely easy for online audiences to organize the things—social relationships, birthdays, products and photos—that are most important to them. When it comes to the workforce, however, there is an arbitrarily fine line between personal and professional identity. Many organizations implement a “no social media while on duty” policy, leaving team members feeling uncomfortable about mixing what they’re doing...
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The post Let them eat cake: How to let your employees use social media without losing their focus appeared first on The Next Web.



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