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This post originally appeared on the Buffer blog. We share, share, share to social media. How can we tell what works? This is a question_I ask myself each week as I review the Buffer social media stats. How can I evaluate and optimize my best social media content? Where do I even start? Having asked the question myself so many times, I’ve found a few different options for analyzing how social media content performs. I’m still experimenting with which way is best, and I’m happy to share with you all the many different ways I’ve tried so far. 1. Kaushik’s...
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The post 5 unique ways to measure and evaluate a social media campaign appeared first on The Next Web.
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