Ticketmaster and its parent company Live Nation Entertainment have announced the acquisition of Eventjoy, a Y Combinator startup_focusing on do-it-yourself mobile ticketing and event management. The deal is a quick turnaround for Eventjoy, which just launched this spring. The company_will help Ticketmaster compete with_upstart Eventbrite_for the_independent_event space. Live Nation CEO Michael Rapino put it this way: We’re always looking to expand Ticketmaster into ticketing segments that we believe our leading brand and expertise_can have a meaningful impact. The DIY space is one where we think Eventjoy’s leading mobile-first solution can be combined with the scale of our platform and distribution...
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