Since Twitch’s acquisition by Amazon, there has been speculation (including my own) that the company_would incorporate ads and links to games and consoles within streams. According to CEO and co-founder Emmet Shear, that’s the last thing he wants. At TechCrunch Disrupt,_Shear also said that he believes it’s the last thing Amazon wants as well. There are currently broadcasters that offer discounts via their streams. “We will not try to force synergy and data,” said Shear. Amazon’s history of acquiring companies like Zappos and IMDB and allowing them to keep their independence could work in the founder’s favor. But he’s looking...
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