Spotify has been pushing hard to tempt paying subscribers over from the_gratis realm, the result of which has led to a quarter of its 40 million user base becoming fully signed-up paying members. But that still leaves 30 million people listening for free, who support the music-streaming service in their own way, by lending their ears to audio ads and eyes to banners. Now, however, they’ll be asked to lend their eyes and ears to moving images too. Yes, Spotify is introducing its first video ad products today, for both its mobile and desktop apps, following a limited trial of...
This story continues at The Next Web
The post Spotify will now serve free users with video ads on desktop and mobile appeared first on The Next Web.



-->