Paul Jarvis experiments with words and design. His latest book is called_The Good Creative: 18 ways to make better art. There’s the old adage “a quitter never wins and a winner never quits” that tells us to slog on when something’s not working, and tough things out until they do. (Nerdy fact: The quote comes from a self-help pundit named Napoleon Hill in his book Think and Grow Rich from 1937. For some reason, it’s typically and inaccurately attributed to Vince Lombardi, a football player and coach. Vince probably had a better marketing team.) I’m basically a serial quitter. I...

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