
Line is not just a messaging app. At the same time as it_confirmed that it is applying for a long-rumored IPO, that could value it at $10 billion, an app called Line Shop has surfaced in Thailand which speaks of its e-commerce ambitions. The company’s_previous commerce-led pilots have included_flash sales — it has rolled out efforts in Thailand and Taiwan, its two_strongest overseas markets — and a consumer-to-consumer marketplace app in Japan. Now, with_Line Shop, it is offering a brand-to-consumer experience_that is initially only available in Thailand. Line Shop_is a standalone Android and iOS app_that connects users with a range...
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