God bless you. Appreciate him while you can.
The best thing UL did for me, which far outstrips my degree, is strengthen the bond between my dad and me.
He felt guilty that he didn't spend enough time with me as a kid (which I never thought), and gave me a birthday present of two season football tickets. He couldn't get me interested in golf, and believe me I tried my best to please him in that. I chose him as the one to go with me and we made up for lost time over a period of many years. Mom would make a big pregame meal and it was a perfect evening regardless of the score. The fellowship outstripped the outcome of the games, so if UL wants a marketing strategy, use this one.
I'm 53 years old and my dad is still my hero. Those games meant a lot. They still mean a lot.