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Mobile messaging app Tango_is_boosting its multimedia presence_and_potential to make money after it introduced content-rich ‘channels’ to its iOS and Android apps. Channels are basically portals for brands to post messages or multimedia content to Tango users,_who_can follow specific channels if they want the content to appear in their newsfeed, and_also recommend them to their friends. An update adding the feature actually rolled out last week, but now Tango has fleshed_the six main channel categories — entertainment, news, sport, lifestyle, humor and music –_out with content from Spotify, AOL, Dailymotion and other launch partners. The idea behind channels — which recalls...
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