Coca Cola uses the sun to cool drinks

[Centrics]

In the town of Aipir, Colombia, the temperature can often get as high as 45ºC (113ºF), yet few of the residents have a reliable source of electricity. So, pulling an ice-cold beverage out of the fridge isn't really an option. Coca Cola and the Leo Burnett Colombia advertising agency therefor devised a "Bio Cooler" for the town – it reportedly chills cans of Coke, without using electricity. .. Continue Reading Coca Cola uses the sun to cool drinks

Section: Good Thinking

Tags: Advertising, Beverages, Cooling, Solar Power

Related Articles:

• Diet Coke turns 25
• Coca-Cola and GLAM*IT make Europe’s first Magazine on a Bottle
• The eCool cranks out earth-cooled beer one can at a time
• Shipping container conversion provides clean water in developing countries
• New Marketing Medium Turns Cans Into Ads
• Enviga – the calorie-burning soft drink

-->

The rest of the story
Gizmag