At The Pool is pivoting away from its “anti-Facebook” social discovery platform with the upcoming launch of Yeti, a mobile app intended to drive local-focused conversations. When At The Pool launched a year and a half ago, the LA-based startup focused on helping connect users offline through its website and then mobile app, which arrived last November. “After 3 million introductions and growth into more than 100 countries, we realized social discovery doesn’t work,”_founder Alex Capecelatro said. Over time, At The Pool realized that members were using the app to have conversations and post questions more than they were meeting...

This story continues at The Next Web