Paul Jackson is the Founder of Worthworm. If headlines are to be believed, it’s a great time to get into the startup game. It seems like every day startup after startup is announcing its most recent million dollar round of funding or billion dollar valuation._However, if you’re just entering this super competitive playing field, it’s a necessity you don’t give into the temptation to overvalue a venture (in an effort to prove your worth amongst the Snapchats and WhatsApps of the world, no doubt). The reality is that more than 90_percent_of startups actually fail and having an accurate and credible...

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