Amazon (UK), Asda, and other British retailers have slashed the price of the Xbox One Titanfall bundle by £50 to £349._ At launch Microsoft charged _£429 for an Xbox One but soon dropped the price to £399._ This new price of £349 is the exact same price point a standard Sony PS4 is sold at today in the UK._ These price drops are not totally unexpected._ With the Xbox 360 Microsoft slowly dropped the price of the console as the years went on eventually matching the Nintendo Wii $250 price point._ However, this is bad news for Sony whose price and international availability of the PS4 have been major selling points of the console. For context, some approximate_price conversions based on today’s market: £50 = $83.68 £349 = $584.12 £399 = $667.80 £429 = $718.02 via Video Gamer

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