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Thread: UL's brand Always Gets Noticed

  1. Default Re: UL's brand Always Gets Noticed

    Quote Originally Posted by MetryCajun View Post
    As for the pepper, I would think it is going nowhere. It is our best selling hat and is the first choice of national vendors catering to Universities. _
    Once upon a time the Ford Edsel was the second most successful car launch of all time. Being number one in your corral when you offer little else of value is not anything to brag about. What ever happened to the Cypress swamp bull gator push? I liked that idea.

  2. #14

    Default Re: UL's brand Always Gets Noticed

    Quote Originally Posted by BStock View Post
    _ does this mean that UL can no longer blame LSU for their lack of success? that has always seemed to be a popular reason on why UL's athletic teams have losing seasons, good thing the cajuns have softball! _

    We do not blame LSU for our lack of success. Because we dislike what the university stands for especially its in-state politics, doesn't mean that we blame them for having a sorry football program. Our administration should take full responsibility. However, as an LSU fan, if you choose to keep your head buried in the sand as to how LSU and many of its past alumni control the university system in this state, you need not post any longer as you simply won't understand where the hatred comes from.

  3. #15

    Default Re: UL's brand Always Gets Noticed

    When Academy opened up in Alexandria, they had plenty UL hats and shirts. Now you can't find a UL cap or shirt in the Alexandria Academy. We have been replaced with a little LA Tech and of course Plenty LSU stuff.

    Lets see: UL is an hour away from Alexandria, LA Tech is 2 hours away from Alexandria.

    Im sure many of you will reply with who cares about Alexandria, but it really is a market that has been un tapped except by LSU.

    I would like to see UL recruit students more in Central Louisiana. People barely know UL exist around here.
    Please hold the who cares about Alexandria comments.


  4. #16

    Default Re: UL's brand Always Gets Noticed

    I thought Alexandria was in Arkansas. As you know, anything above Ville Platte should just be considered Arkansas


  5. #17

    Default Re: UL's brand Always Gets Noticed

    Quote Originally Posted by zephyr View Post
    You shouldn't have taken the bait. No one said anything remotely similar to what he was saying. Some people like to keep the animosity up.

    Don't waste energy hating on State, especially when apathy works much better.

  6. #18
    Zeebart21's Avatar Zeebart21 is offline Ragin Cajuns of Louisiana Ragin' Cajuns Greatest Fan Ever

    Default Re: UL's brand Always Gets Noticed

    Quote Originally Posted by AstroCajun View Post
    _ You shouldn't have taken the bait. No one said anything remotely similar to what he was saying. Some people like to keep the animosity up.

    Don't waste energy hating on State, especially when apathy works much better. _
    For some reason bstock is a UL softball fan, but not much else. Maybe he has a sister, daughter, girlfriend that plays here? It crushes him that she isnt playing with the dudes in BR. too bad.

  7. #19

    Default Re: UL's brand Always Gets Noticed

    When I go to the beach in Destin or Gulf Shores I always bring my UL gear. When I wear a UL hat people ask what school it is, I say "U. Louisiana", and they say "oh U. of Lafayette", I quickly say no. I wear my Ragin Cajuns shirt and I have to explain to them what a ragin cajun is and that we are the school with the pepper. Look I know it's a tough job to sell or pitch or market something regionally and nationally. But for gods sake, if you have 3 different names, 2 different mascots, and no merchandise to sell, you are giving yourself an uphill battle before you even get out of the gate. I understand that you want to control what merchandise is sold and control public perception in a marketing sense of the University. But you've got to get the name out there, you've got to get your product out there. When you make it so hard to get things your going to lose people. 1. Push our product. Tell anyone and everyone that has an ear. 2. Choose the name-Figure once and for all if it's UL-Lafayette, UL, or ULL, then send a memo to all major and minor news/broadcast outlets that we should be called _____ on TV/print. 3. Don't make it so hard for vendors to sell the merchandise. Don't make a mom and pop shop buy bulk merchandise when they don't need it/can't afford to stock it. 4. Phase out the pepper. Do it yesterday. This a Major University, use the brain power to develop a mascot/logo that is closer associated to Ragin Cajuns. Ragin Cajuns is one of if not the most unique nickname in college sports. Use that as a marketing tool.

    I'm just saying.


  8. #20

    Default Re: UL's brand Always Gets Noticed

    Quote Originally Posted by NewsCopy View Post
    Putting a little shine on your tenure, Comrade?



    "Glorious victory of most illustrious New Services Department!"

  9. #21

    Default Re: UL's brand Always Gets Noticed

    Quote Originally Posted by beavis11 View Post
    _ I thought Alexandria was in Arkansas. As you know, anything above Ville Platte should just be considered Arkansas _
    There goes your small minded comment.
    You obviously have not been to Bunkie or Marksville or anywhere in Avoyelles Parish which is about as French/Cajun as you can get, but anyway you wouldn't know.

    Thats besides the point. It is people like you who hold this university back. Why should we just market to cajun people, what about the rest of the state.
    We have to think beyond our boundaries if we ever want to be known.
    Trust me I know, after living in Lafayette for 6 years I thought the same way and I thought the rest of the state knew we existed. When you move away, it is a different story.

  10. #22

    Default Re: UL's brand Always Gets Noticed

    Quote Originally Posted by Zeebart21 View Post
    For some reason bstock is a UL softball fan, but not much else. Maybe he has a sister, daughter, girlfriend that plays here? It crushes him that she isnt playing with the dudes in BR. too bad. _
    "He" made the only mention of State in this entire thread.

  11. #23

    Default Re: UL's brand Always Gets Noticed

    Quote Originally Posted by MetryCajun View Post
    I will add my 2 cents. Ragin Cajuns and UL are not connected well enough. My son wears a Jake D Cajuns jersey here in NOLA. Several people have asked him and myself if he goes to Country Day. People I have met outside the south have heard of Ragin Cajuns but never heard of UL. Some even connect Ragin Cajuns to LSU!
    Whoa, "several people", huh?

    People can be incredibly "slow" acting and "out of touch". If you want to really play with their minds, just wear an East Carolina jersey.

    I read where something like 80% of HS students in the US cannot find Washington, DC on a map. Having seen a stat like that, the huge sea of ignorance around us doesn't surprise me anymore.

  12. #24

    Default Re: UL's brand Always Gets Noticed

    Quote Originally Posted by Zeebart21 View Post
    For some reason bstock is a UL softball fan, but not much else. Maybe he has a sister, daughter, girlfriend that plays here? It crushes him that she isnt playing with the dudes in BR. too bad.

    actually, that is a good guess. but it is none of those.

    but as far as my earlier comment goes, i was having a really rough day and posted a really sarcastic comment.

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