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Jeff Zwelling is co-founder and CEO of_Convertro, which provides marketers and agencies with cross-channel analytics, insights and recommendations to monitor and optimize marketing strategies._ There’s an unfortunate trend developing in the professional world, and it’s all a result of our need for talent. Have you ever seen a cartoon where someone is desperately hungry, and everyone he sees just looks like a walking piece of pizza or an ice cream cone? Well, imagine that phenomenon in the workplace, except the thing everyone is desperate for is a qualified candidate, and what they see walking around are giant, upright resumes. Employers...
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