2014 Branding Fiasco: UL-Lafayette or UL-L (SBC Reference Guide)

[CajunJack55]

Couldn't agree more. Guess some things are personal.

[Turbine]

I don't think it's T-Joe's fault. He may have made a few missteps along the way (including this one) but he didn't start this mess, he inherited it.

He inherited the worlds slowest moving marketing train, yes it is an uphill battle, but by putting La Louisiane in charge of "athletic marketing" he put the train in reverse on a steep mountain.

[California Cajun]

"LU" is the answer. Oklahoma , Kansas, Colorado and Idaho all reverse their letters ..."OU" for example and they use that acronym for Athletics and Academics....it would make even more sense for our University to do this simply because "LU" is pronounced "LOU"...as in "LUisiana".....

Check out OU's branding procedures www.ou.edu/brand.html

I had the same thought.

[CajunAmos]

I agree with Jay. LA would have been the best choice as a two letter designation.

[Duggie35]

Jay has a firm grip on his end of the rope!

[ulforlife]

Not on BEV today....apparently an e-mail response was not good enough for him and he is out getting answers...Ryan says he will be calling in later...go get em Jay.

Jay said yesterday on his show that we would be out the rest of the week. He didn't say for what but I believe the basketball road schedule is picking up

[Lexhead]

Jay has a firm grip on his end of the rope!

The END of the rope? Chumps like me are at the end of the rope. Jay has worked his way to the middle of the rope and has one hand firmly wrapped around the rope and the other hand reaching for the throat of the guy trying to take the rope away ....

[Duggie35]

I agree with Jay. LA would have been the best choice as a two letter designation.

Especially since the SBC has accepted our official nickname as "Louisiana Ragin Cajun's"!!! LA seems like a no brainer to me. It meets all the SBC criteria and is simply the short version of Louisiana which the SBC and UL say is an acceptable reference.

[Turbine]

Especially since the SBC has accepted our official nickname as "Louisiana Ragin Cajun's"!!! LA seems like a no brainer to me. It meets all the SBC criteria and is simply the short version of Louisiana which the SBC and UL say is an acceptable reference.

Well put.

[fanof71]

If the person in charge of university branding, trademark licensing, public relations and web communications came up with this ... it is a fireable offense.

jmo

Like Trump says, "We'll be meeting in the board room tonight and somebody will be fired"....And my opinion is that this is why no one has heard anything out of El Presidente about this mess. Someones head will roll soon, then we'll hear from El Presidente, not before.

The University of Louisiana, Louisiana's university @ Lafayette