Many are not aware of this fact. If you’re a Gmail user, Google scans all of your sent and received messages, extracts keywords that they think are relevant to you, and then uses that data to target you with ads. All email service providers protect your inbox by scanning for spam, phishing attempts and malware, but not all email providers use the words from your email to show you ads. Microsoft is focusing on this point with a new campaign titled “Keep Your Email Private” against Google’s Gmail to protect user’s privacy. Google goes through every Gmail that’s sent or received, looking for keywords so they can target Gmail users with paid ads. And there’s no way to opt out of this invasion of your privacy. Watch the video below. Visit Keep Your Email Private_for more details.

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