Who the hell thought someone would buy that?
Who the hell thought someone would buy that?
If they move/extend the bottom of the left L they would have something pretty good!!!! Could one of our art pros do that???
I am sure they took the advice on what not to call us from the University. I don't think the University is clear on what TO CALL US. Maybe LL was not one of those not to call us which leaves it open.
I actually like the sweatshirt itself. If only it said simply "UL" I would buy the white one.
A. No way.
B. No one will have any idea who those initials are in reference to without asking.
C. Those initials have not been used in reference to UL anywhere that I have seen. On TV I've seen ULL and ULLAF. Both are horrible but at least they'd be recognizable.
Don't think a single one would sell.
Where's the Bean?
So my suggestion is you take the second 'L' and invert it, rendering it invisible as an L, then proceed to make a real statement about who you are as a brand.
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Geaux Cajuns
You were way off on that one.
Here are your responsible parties. Contact them or Ken Ardoin.
Aaron Martin
Director of Communications and Marketing
communications@louisiana.edu
Office (337) 482-6397
Aaron Martin has worked 19 years in higher education aspects of communications, marketing, enrollment management, and donor and alumni relations. As Director, he oversees university branding, public relations, media relations, publications, Web communications and many special events. He is also the university's official spokesman. Aaron earned bachelor’s and master’s degrees in communication from UL Lafayette in 1991 and 1995, respectively. He served as dean of enrollment management for the California Maritime Academy, served as Pacific Northwest regional marketing director for an educational subsidiary of The Washington Post, and worked in fundraising and communications management at Tulane University. Aaron returned to UL Lafayette in 2011.
Matt Tarver
Assistant Director of Brand Management and Creative Services
WearRed@louisiana.edu
Office (337) 482-6397
Matt Tarver manages the University’s branding and licensing program, which promotes and protects the use of the University’s trademarked and federally registered logos. Matt coordinates the University's Wear Red campaign each August and works with more than 200 local and national licensees who produce Ragin' Cajuns products. He is also editor of Alumni Accents, the UL Lafayette Alumni Association's semiannual publication. Matt earned bachelor's and master's degrees in English and Technical Communications from the University of Louisiana at Lafayette in 1992 and 1995 respectively. Prior to returning to Lafayette in 2007, Matt served as the director of Student Publications at Southeastern Louisiana University for 10 years.
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