We are Louisiana in Gainesville.
http://www.gatorzone.com/schedule.php?sport=footb
I sent in a question to ESPN's ombudsman regarding ESPN's policy on calling an athletic program what they want to be called versus what shows up on the screen. No reply.
Yeah, when I think of the amount of time, energy, and money wasted in this whole name fiasco, it makes me angry and sad. 'Cause it was all so unnecessary.
Then, as time goes by, it becomes clearer and clearer to me that our administration has no idea what branding really means or how to achieve the brand you want.
It's getting harder and harder to not throw my hands in the air and just say to heck with all of this.
I feel this way because it is evident to me that the administration has no clue on how to brand itself as UL or Louisiana or that it even wants to do this.
Why should I worry about this if the administration doesn't?
I personally don't care. I don't care about the name issue,stadium upgrades,etc.
I will always call us UL or Louisiana. I will always buy season tickets, donate what I can afford to rcaf, plan my weekends and weeknights around athletic events. But I do not expect anything special out of our administration. I think the whole "sleeping giant" theory is a pipe dream.
The school with no name.
UL brought this on themselves. By agreeing to go by The University of Louisiana at Lafayette a lot of people thought they would be able to eventually get around the Lafayette name, but ultimately it never happen. Instead it caused more confusion among students, alumni and media. Example ESPN. Last year at for the bowl game UL was being called Lafayette College. ESPN even used Lafayette college's logo and mascot. This year not only did ESPN call UL U. LA. LA., but also called UL ULM during the broadcast.
The schools name is The University of Louisiana at Lafayette. Not Louisiana or UL, sorry that's how it is. Monroe has no problem with recognition and the name ULM. The only difference is they beat SEC teams and earned that recognition. UL just wants it handed to them. If must of been a real slap in the face being called ULM the other night. B/c the few of you been fighting so hard for recognition but ULM earned it with a in verse ARK and BAMA a few years ago
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