Consumers rated New Orleans Saints quarterback Drew Brees and Manning last year as the most marketable players in the NFL, according to the Marketing Arm’s Celebrity DBI, an index that quantifies consumer perceptions of more than 2,800 celebrities.
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Manning's move may help Nike as it takes NFL contract - Ibj.com
Consumers rated New Orleans Saints quarterback Drew Brees and Manning last year as the most marketable players in the NFL, according to the Marketing Arm’s Celebrity DBI, an index that quantifies consumer perceptions of more than 2,800 celebrities.
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