Discovery's 'Ragin' Cajuns' has nothing to do with UL, and that's why the university has turned its attention to the new series ...
Discovery's 'Ragin' Cajuns' has nothing to do with UL, and that's why the university has turned its attention to the new series ...
Cancellation of reality show renders potential trademark violation matter moot.
UL has continuously used the Ragin' Cajuns moniker since first adopting it in the 1960s; however, the nickname was used as early as 1950 by a U.S. Marine Corps fighter squadron.
"Because the Discovery Channel did not produce 'Ragin' Cajuns' retail items and announced that they are canceling the show, we are not pursuing trademark violations at this time," says UL Director of Communications and Marketing Aaron Martin.
I have a question: I thought we had trademarked "Ragin Cajun" and other parts of our logo(s)? Yet I see it from time to time....including the name of a national reality tv show. What gives?
Don't claim to be an expert but have worked on projects concerning copyright and trademark law. It isn't a blanket declaration most times. For example the University definitely has rights to the use of Ragin Cajuns in regards to marketing of sports apparel. They don't have rights to the use of it for a restaurant since the University cannot demonstrate that they are in that business segment or intend to become involved in that business segment.
Protecting trademarks is a difficult task. Companies such as Xerox and Coca Cola spend millions each year protecting their brands.
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